Journeys End and A Long Long Way Essays

Journeys End and A Long Long Way Essays Journeys End and A Long Long Way Essay Journeys End and A Long Long Way Essay Essay Topic: Literature From the start, Sherriffs play Journeys End and Barrys novel A Long Long Way present two very different social class viewpoints of the Great War. Sherriffs play focuses on the viewpoint of the public school educated officers of the C Company and Barry presents his novel through the eyes of an ordinary Irish boy, Willie Dunne, who not having reached the height required for him to follow his father into the police force, opted to volunteer for the war. The biggest difference between both texts is the language. The novels narrative focalisation often shows the working class viewpoint of Willie whereas the play is full of public school register. The reader and the audience are aware, as a result of the difference in social class views and are provided with ample opportunities to compare the differences in both texts. Both the texts are a reflection of the times they were written. The play being written just after the war and during a time where theatre-going was a solely upper class phenomenon would not have been at all popular if it was focused on the lives of the working class soldiers rather than the lives of the officers. Similarly, the text being very much a modern novel makes use of social changes and therefore has no qualms about portraying the true nature of working class soldiers. Also, novels are not restricted to a particular social class of people, especially in this modern day and age, where the class differences have become increasingly blurred. The first few pages of both texts are an indication of the opinion of the respective writers as well as those portrayed in the texts. A Long Long Way starts with a dark and somewhat bleak picture of the streets of Dublin. With its rain-lashed streets and its cabmen huddling in their mucky gabardines it is the epitome of the harsh grind of working class life. The language is very earthy and realistic in the sense that it does not detract from the reality of the maternity ward in hospitals circa the late 19th century. The babies who cried like wounded cats in the laps of the nurses with their aprons of butchers in the hospital with its stony ox-skulls and draperies facade resembles in the readers mind the image of abattoirs. It is very much a working class setting for the reader to delve into. On the other hand, Journeys End could not be any more different. It starts off with a conversation between the outgoing company commander and the 2nd Lieutenant of the incoming company. It is filled with public school register and very controlled language. It most importantly displays the classic stiff upper lip nature of the British upper classes. Hardy commenting on the soldiers being frightfully annoyed with dirt in their tea after a bomb, is such an example. This is therefore an explicit illustration of the differences between social class within the interactions and the lives of the Officers and the ordinary men. Social class differences portrayed within the texts are also evident. Journeys End, a play from the Officers stance, is very much discriminatory towards the generally working class soldiers. The army in those days consisted of two groups, the Officers and the men. Stanhope is very insistent on the dividing line between the two groups. He, as part of the upper class system, seems to consider the loyal soldiers under his command as separate from his staff, comprising of the lieutenants. His objective view of the soldiers below him is what causes him to separate them and portray them to the audience as a completely different entity. His reference to the soldiers as the men as well as his incredulity at Raleigh feeding with the men is an illustration of his sense of superiority and separate nature from the common soldiers. Whereas, in Journeys End the commanding officers as well the lower ranking officers remain aloof and separate from the soldiers, A Long Long Way presents a much more humanitarian side to the company commanding officers. Captain Pasley accompanying Clancy, OHara and Willie for a swim in the river running through the reserve lines is something that the audience cannot picture Stanhope doing. The company captains in A Long Long Way are much more liberal. Talking about the big liming job as well as bawling out those happy words, Can you sling them on your shoulder Like a lousy fucking soldier Do your balls hang low? seems something common soldiers would sing about. However, it is Captains Pasley and Sheridan, respectively, who talk about the farming or sing songs that are popular with the men, with obvious enthusiasm. One observation that comes to mind is that in Journeys End the company officers are English, whereas in A Long Long Way the company commanders are Irish as well as the men. It would seem that the rural nature of Ireland was the overriding factor, that an Irishman coming out of Sandhurst would never be the same as a middle or upper-class Englishman. It can be seen within the two texts that social class differences even play a role in a persons sense of honour and duty. Journeys End being a play based on the experience of the officers in a company, one would have presumed that the sense of honour and duty would be prevalent throughout. However, this is not the case. We see that Hardy is not at all concerned with any proper sense of honour and duty. His duty to his country manifests itself in his enquiry about looking every inch the soldier. However, this is contrasted by Osbornes strong sense of duty. He is dutiful and very loyal to Stanhope while Hardy being the shirking type, incredulously remarks Osborne is fussy and God! you are a worker. This difference is seen within the same class system. Both of them are obviously not working class soldiers but their attitudes on honour and duty differ. It therefore stands to reason that there will be such differences, if not more contrasting ones, from either side of the line. The audience is not disappointed, but the differences are somewhat unexpected. Hibbert, an officer of the company, is a weak and ineffectually individual. From the start Sherriff immediately establishes him as someone that does not contribute fully to the team, and because of this, we do not feel sympathy for him. In contrast to this, Mason, a fighting soldier, acts as a cook and as well as a servant. He is evidently hard-working and keen to serve, and Osborne and Trotter discussing his dirty dishcloth also provides some light humour. Mason serves as a reminder that normal activities still need to continue, and his all-round good nature endears the audience to him. He obviously has no fears of stepping on to the front line from the relative safety of his dug-out kitchen. When Stanhope tells him to finish up in the kitchen and join the platoon in the line; his reply is a simple and straightforward very good, sir. Having seen the differences that an individuals social class can have on their outlook on not only life, but also how it affect their dealings with others as well as their commitment and contribution to life in the trench; it is obviously the case that the two social classes will behave differently. We see in A Long Long Way the true nature of the ordinary soldiers. The use of foul language as well as the very realistic portrayal of men dealing with their fellow men is most apparent in the interaction of Willie, Christy Moran the Sergeant Major and Pete OHara. The sexual realism that is portrayed, such as Willies need to masturbate to stop himself from exploding worse than any bomb is also a depiction of how the common soldiers behaved. The novels Sergeant Major, the highest ranking soldier amongst the men, is by far the truest soldier amongst his men. He is a full time soldier and as a result he sees no problem in using foul language on a frequent basis. Even the most simple of directions or observations have to be interspersed with a fucking or a shite. But despite the rough demeanour, the soldiers liked him, all the guff and gristle that he was. However, when this is compared to the captains of Willies company, it would seem that their behaviour is as varied as they themselves. Captain Pasley is portrayed as the typical upper-class officer. He is seemingly unaware of the risks that come with raising your head above the parapet with alarming indifference. However this could just be the typical bravado displayed by middle and upper-class men, who would suffer unbearably, sometimes for no good reason, rather than show any sign of weakness. His observation that the night and land are beautiful and of the river that he is sure is absolutely full of trout is all a caricature and Barry mocking his obvious public school upbringing. The other captain of the company, Captain Sheridan, is however vastly different. He has a very merry way about him and is insistent on keeping troop morale high. This he does by singing songs whilst on the march. He is sufficiently versed in the working class nature of the soldiers to enjoy singing Charlotte the Harlot and Do your Balls Hang Low. On the other hand, Sherriffs Journeys End does not at all mirror the way Barry has written his novel or his presentation of characters from two different social classes. The behaviour of the various characters within the play, compared to the novel, is very frigid. There is no interaction between the regular soldiers and the officers of the company. Trotter and Mason, both working class soldiers, although Trotter has been promoted to a Lieutenant, are in a sense breaths of fresh air amongst the very reserved atmosphere that can be felt within the dugout. As the plays central focus is on public school life, talk of rugby, cricket and schoolmasters, acts as a bond between the men. It helps the upper-class soldiers deal with the stresses of war if they think of the war as an extension of their public school-life. With public-schools at the time being single-sex establishments, the men having to live and work together in the small space of a dugout would not have been to fazed because they would have had undoubtedly shared rooms back in school. Such a shared background is clearly significant. Osborne measures distances by relating them to rugby fields and Raleigh relates his fatal injury to one he suffered whilst playing rugby. It is for them a way to escape from all the horrors of the war. As a result, it would seem that the rest of the officers stay aloof from either Trotter or Mason. To some extent, the separation between them and Mason is justifiable, in the sense that servant and officers dont mix. But Trotter, who is also an officer, cannot escape the stereotype associated with him by his public-school bred colleagues. He is seen by the others as a genuine sort of chap who makes things feel natural. Stanhope thinks he has no imagination and believes that Trotter is always the same or never get sick to death of everything. It is obvious that Trotter has come to terms with the slightly patronising behaviour and the presumed lack of intelligence he has to endure within the army. He shows his fierce commitment and loyalty when he is made second in command. He evidently feels honoured by the promotion and promises Stanhope that he will do his best and not let him down. The social class difference also transcends into the way the soldiers and officers talk to each other. In Journeys End, the two main working class characters are Mason and Trotter. Mason speaks in a Cockney accent and Sherriff indicates this through the spelling and dropped letter at both the beginning as well as the end of words. The meat that he serves at the beginning of the play has a noo shape and asnt got that smooth wet look that liver has. Trotter also speaks differently from the other officers. His use of the phrase I reckon where Raleigh and the others would you I suppose is a clear example of this. His exclamations are more frequent as well. They consist of damn and bloomin' as well as blinkin' whereas the other officers would say things like beastly, frightfully and, very rarely, damned. Another clear illustration of this is when Trotter comes to see Osborne just before the raid. His simple, yet crude rhymes contrast with Osbornes evocative references to Alice in Wonderland. Trotter declaims, Tell me, mother, what is that / That looks like strawberry jam? / Hush, hush my dear; tis only Pa / Run over by a tram with its obvious reference to death. While in contrast, Osborne talks of the gently smiling jaws of the little crocodile, with a more subdued indication of life and death. The two officers have different ways of expressing their response to the war. Where Trotter explicitly refers to the situation; Osborne, on the other hand, refers to it in a more controlled and implicit way, typical of most public-school characters. Moving away from the war for just a moment, it is clear that where in the trenches, social class played a major role in the way soldiers were treated by one another, it also meant that lives outside before the war were very different, to say the least. The rich upper-class, public-school educated boys would all have had their lives set out for them. For some, the war came as a welcome break from the monotonous and dreary, controlled and restrained lifestyle. For many, it was an adventure. It was a way for them to go and see the world. What also helped was the fact that many of these young lads had some sort of Combined Cadet Force training, very much in line with the old Imperial tradition. However, for the working-class men, some had no choice but to go. It was for them a way of not only gaining recognition but also a way of earning money to feed the hungry mouths within their homes. It was for some, a lifeline. It was a way to make something out of their lives. It would have been an amazing story to tell the grandchildren by the fire. Many went for aesthetic reasons, and had help making decisions from the countless pro-war propaganda campaigning that was going on. One such advert with the slogan, Daddy, what did YOU do in the Great War, would have no doubt sent many a young father off to the War, some destined never to return. The life of the upper-class, public-school soldiers is clearly showed in Journeys End. Osborne was a schoolmaster who refereed Rugger games. His revelation that he played for the Harlequins as well as for England on one great occasion is greeted with an almost reverent Oh, but, good Lord! that must have been simply topping from Raleigh. In comparison, Willie from A Long Long Way is but a mere builder working for Dempsey, the most renowned construction contractor in Dublin. This again shows in full force the gap between the working-class soldiers and their public-school counterparts. In conclusion, it can be seen that social class differences played a major role in how men acted and were treated within the army. Both the texts have a wide variety of differences with regards to the social class differences within the soldiers of one company. However, it must be noted that in a way, the war made all that difference worthless. The great shadow of Death did no differentiate between who had a public-school upbringing in Eton or Repton and who was brought up on a farm or in the slums on the outskirts of Dublin. Perhaps this is why towards the end of the war the line dividing the public-schooled upper classes from the common working class man became increasingly blurred. This is shown in both texts, with Trotter, a working-class soldier, being promoted to second in command of the C Company; and in A Long Long Way, with Christy Moran being made the surrogate captain of the Dublin Fusiliers. At the start of the First World War, only men who were public-school educated could be commissioned officers. However, as can be seen from both texts, the class system was changing and the traditional officer class no longer existed. After the first year of the war, it became possible to gain promotion without having to be privately educated. It would seem that this is how Sherriff himself became a captain in the East Surrey regiment. But it did not stop there. After World War II, the people of Britain had become exasperated with the right-wing, middle-class dominated Conservative party. The political party of Churchill was overthrown by the people in favour of a more socialist party. A party, that was devoted to the fairness and equality that was demanded by so many of the people in Britain. This serves to illustrate exactly how social class attitudes can change in the face of trials and tragedy. Britain underwent a massive social change and in 1945, twelve weeks after the end of the War, the socialist, left-wing Labour party won the national election in an amazing landslide; such that it was equated to a political earthquake.

Battle of Cedar Mountain - Civil War - Northern Virginia Campaign

Battle of Cedar Mountain - Civil War - Northern Virginia Campaign Battle of Cedar Mountain - Conflict Date: The Battle of Cedar Mountain was fought August 9, 1862, during the American Civil War (1861-1865). Armies Commanders Union Major General Nathaniel Banks8,030 men ​Confederates Major General Thomas Stonewall Jackson16,868 men Battle of Cedar Mountain - Background: In late June 1862, Major General John Pope was appointed to command the newly formed Army of Virginia. Consisting of three corps, this formation was tasked with driving into central Virginia and relieving pressure on Major General George B. McClellans beleaguered Army of the Potomac which was engaged with Confederate forces on the Peninsula. Deploying in an arc, Pope placed Major General Franz Sigels I Corps along the Blue Ridge Mountains at Sperryville, while Major General Nathaniel Banks II Corps occupied Little Washington. An advance force from Banks command, led by Brigadier General Samuel W. Crawford, was posted to the soth at Culpeper Court House. In the east, Major General Irvin McDowells III Corps held Falmouth. With the defeat of McClellan and the Union withdrawal to the James River after the Battle of Malvern Hill, Confederate General Robert E. Lee turned his attention to Pope. On July 13, he dispatched Major General Thomas Stonewall Jackson north with 14,000 men. This was followed by an additional 10,000 men led by Major General A.P. Hill two weeks later. Taking the initiative, Pope began driving south towards the key rail junction of Gordonsville on August 6. Assessing the Union movements, Jackson elected to advance with the goal of crushing Banks and then defeating Sigel and McDowell in turn. Pushing towards Culpeper on August 7, Jacksons cavalry swept aside their Union counterparts. Alerted to Jacksons actions, Pope ordered Sigel to reinforce Banks at Culpeper. Battle of Cedar Mountain - Opposing Positions: While waiting for Sigels arrival, Banks received orders to maintain a defensive position on the high ground above Cedar Run, approximately seven miles south of Culpeper. Favorable ground, Banks deployed his men with Brigadier General Christopher Augers division on the left. This was composed of Brigadier Generals Henry Prince and John W. Gearys brigades which were placed on the left and right respectively. While Gearys right flank was anchored on the Culpeper-Orange Turnpike, Brigadier General George S. Greenes under-strength brigade was held in reserve. Crawford formed to the north across the turnpike, while Brigadier General George H. Gordons brigade arrived to anchor the Union right. Pushing across the Rapidan River on the morning of August 9, Jackson advanced with three divisions led by Major General Richard Ewell, Brigadier General Charles S. Winder, and Hill. Around noon, Ewells lead brigade, led by Brigadier General Jubal Early, encountered the Union line. As the remainder of Ewells men arrived, they extended the Confederate line south towards Cedar Mountain. As Winders division came up, his brigades, led by Brigadier General William Taliaferro and Colonel Thomas Garnett, deployed on Earlys left. While Winders artillery rolled into position between the two brigades, Colonel Charles Ronalds Stonewall Brigade was held back as a reserve. The last to arrive, Hills men were also retained as a reserve behind the Confederate left (Map). Battle of Cedar Mountain - Banks on the Attack: As the Confederates deployed, an artillery duel ensued between Banks and Earlys guns. As the firing began taper around 5:00 PM, Winder was mortally wounded by a shell fragment and command of his division passed to Taliaferro. This proved problematic as he was ill-informed as to Jacksons plans for the impending battle and was still in the process forming his men. In addition, Garnetts brigade was separated from the main Confederate line and Ronalds troops had yet to come up in support. As Taliaferro struggled to take control, Banks began an assault on the Confederate lines. Badly beaten by Jackson in the Shenandoah Valley earlier in the year, he was eager to obtain retribution despite being outnumbered. Surging forward, Geary and Prince slammed into the Confederate right prompting Early to return from Cedar Mountain to take personal command of the situation. To the north, Crawford attacked Winders disorganized division. Striking Garnetts brigade in the front and flank, his men shattered the 1st Virginia before rolling up 42nd Virginia. Advancing into the Confederate rear, the increasingly disorganized Union forces were able to push back the lead elements of Ronalds brigade. Arriving on the scene, Jackson attempted to rally his former command by drawing his sword. Finding that it had rusted in the scabbard from lack of use, he instead waved both. Battle of Cedar Mountain - Jackson Strikes Back: Successful in his efforts, Jackson sent the Stonewall Brigade forward. Counterattacking, they were able to drive back Crawfords men. Pursuing the retreating Union soldiers, the Stonewall Brigade became overextended and was forced to retreat as Crawfords men regained some cohesion. Despite this, their efforts permitted Jackson to restore order to the entire Confederate line and bought time for Hills men to arrive. With his full force on hand, Jackson ordered his troops to advance. Pushing forward, Hills division was able to overwhelm Crawford and Gordon. While Augers division mounted a tenacious defense, they were forced to retreat following Crawfords withdrawal and an attack on their left by Brigadier General Isaac Trimbles brigade. Battle of Cedar Mountain - Aftermath: Though Banks attempted to use Greenes men to stabilize his line, the effort failed. In a last gasp attempt to rescue the situation, he directed part of his cavalry to charge the advancing Confederates. This attack was repulsed with heavy losses. With darkness falling, Jackson elected not to conduct a long pursuit of Banks retreating men. The fighting at Cedar Mountain saw Union forces sustain 314 killed, 1,445 wounded, and 594 missing, while Jackson lost 231 killed and 1,107 wounded. Believing that Pope would attack him in force, Jackson remained near Cedar Mountain for two days. Finally learning that the Union general had concentrated at Culpeper, he elected to withdraw back to Gordonsville. Concerned about Jacksons presence, Union general-in-chief Major General Henry Halleck directed Pope to assume a defensive posture in northern Virginia. As a result, Lee was able to take the initiative after containing McClellan. Coming north with the remainder of his army, he inflicted decisive defeat on Pope later that month at the Second Battle of Manassas. Selected Sources Civil War Trust: Battle of Cedar MountainFriends of Cedar Mountain CWSAC Battle Summaries: Battle of Cedar Mountain

Discuss the theory of purchasing power parity, by considering its Essay

Discuss the theory of purchasing power parity, by considering its various forms and examining critically its assumptions and the - Essay Example The rate of exchange between two currencies can be termed as equilibrium when there is an equivalence in the purchasing powers of these countries at the domestic level (Taylor & Taylor 2004, p. 135). The theory of Purchasing Power Parity The formula for calculating purchasing power parity is as follows: S=P1/P2, where S refers to the rate used to exchange currency one with currency two, P1 is the price that good â€Å"x† costs when purchased in currency 1, and P2 is the price at which good â€Å"x† sells when purchased in currency 1. Based on the Purchasing Power Parity, there is an adjustment in the exchange rate in order to ensure that similar goods in two countries can be bought at the same price when the same currency is used to express the value of the good. There tends to be various forms that the Purchasing Power Parity takes. Some of the most common forms that this theory takes include the absolute Purchasing Power Parity and the Relative Purchasing Power Parity (Apte et. al., 2001). The concept of Absolute Purchasing Power Parity holds that the rate of currency exchange between two countries remains the same as the price level ratio in these countries. The absolute PPP borrows from the law of one price. Based on one price law, the cost of a certain product should remain constant across several countries. The similarity in price should be  in accordance to the currency value in the economies of both countries. This should take consideration of all other prices, such as trade regulations and other factors affecting market demand and supply, which should remain the same between these countries. The absolute Purchasing Power Parity also holds that there the purchasing power of the foreign and the domestic policy should remain the same. This means that there should be no variation in price when a consumer wants to exchange a foreign currency for a domestic currency, or a domestic currency for a foreign currency (Almas 2012, p. 1093). In orde r to meet the premises for the absolute Purchasing Power Parity, several conditions have to be fulfilled. One condition that must be met is free trade of the goods from each country in the international market. The other condition is that there ought to be a compromise of the price index of the price index for each of the two countries, which will be involved in the exchange of goods. Absolute PPP can result from the differences that exist in weighing, regardless of the fact that the law of one price can hold for certain goods across nations. While determining the absolute purchasing power parity, there is a tendency to examine the changes taking place in the level of the prices, which can be calculated easily (Apte et. al., 2001). Relative purchasing power parity can also be regarded as another form that the theory of PPP takes. Relative PPP focuses on the changes in the inflation rates, which may be anticipated, in relation to changes in the exchange rates between countries. The r elative purchasing power parity explores the change and variations in prices that take place between two countries. Relative PPP posits that there tends to be a change in the exchange rates in order to ensure that the variations and differentials, which inflation causes, can be compensated for and covered (Almas 2012, p. 1097). In the relative purchasing power parity, the formula that explains the relationship is as follows: S1/S0= (1 +

Knowledge Management of Intel Corporation Inc Essay - 2

Knowledge Management of Intel Corporation Inc - Essay Example This research will begin with the statement that Knowledge Management is the process of converting a firm’s knowledge from tacit knowledge to explicit knowledge. Many firms in the modern world face this challenge. Intel, despite it being at the heart of information technology, faces this very problem of Knowledge Management. This is especially with regard to its legal department which is facing knowledge management studies. The main issues include lack of modern systems to help in better knowledge management, lack of better ways to convert tacit knowledge into explicit knowledge. The other main problem is the fact that there is less support from top management with regard to implementing proper Knowledge Management system and strategies in Intel’s legal department. Lack of motivation to employees to engage in correct knowledge management practices is also another issue. Because of the grave nature of the need for better knowledge and information management in any legal department, Intel’s not exempt, the recommendations that have been made include buying a new IT system, keeping a constant maintenance and updating of knowledge and increased support from the top management. Intel Corporation Inc. was founded in 1969 by Robert Noyce and Gordon Moore. It has constantly grown to become one of the most valuable companies in the world. As of 2014, its annual revenues had reached over $54 billion. The firm serves millions of customers from over 120 countries around the world. Its main focus is the manufacturing of computer motherboards, computer processors and networking and communication products. The firm has over 100,000 employees who work in over 168 sites including its headquarters. A look at Intel Corporation indicates that the firm has problems with regard to Knowledge Management in both these two areas of Knowledge Management. The firm is one of the firms with a good working environment for most employees.

Iberia Airlines Essay Example for Free

Iberia Airlines Essay i. whom does it serve? In 1944, the civil Aviation Conference was held in Chacigo, where fifty two states siged an International Convention that established the basic principles for the functioning of the air market: each country could negotiate bilateral agreements with other countries in order to regulate the market conditions that would govern air traffic. Before the 1980’s, the planning system used was basically â€Å" point to point†, that is to say, direct flights from one city of origin to another of destination. Instead of planning simple routes, they planned routes from and to the hub airports that came from or were going to other cities. In 1959, ii. What value does it deliver? They used medium and low capacity aircraft on low density routes. Generally they only made domestic flights and rarely international ones. They competed with flag carriers and also with low cost carriers, which had caused a decline in their per passenger income. For that reason, some regional companies decided to go into partnership with flag carriers which results to also low cost carriers. iii. Why does it matter? It matters with the 1.9 billion passengers carried safely by the airline, because of the low cost but efficient carrier. The strategic master plan II 2000-2013, established customer service as one of its priority objectives which in fact result with the passenger’s satisfaction that would be converted to profit. iv. What is its ambition? Its ambition is to suffice the need of its passengers while giving low cost in a way that their service will be still in the international level and not only for domestic purposes with the intention to give a safe and worth it flights. 2. How does the firm create and capture value? i. What is its difference? Its difference is that it gives low cost flights which gives the customers the right satisfaction. They managed flights â€Å"point-to-point†, both scheduled and short haul. They used to regional airports that were cheaper and less crowded than the main airports. Nevertheless, some low-cost carriers such as easyJet and Vueling also used main airports. They had homogenous fleets that facilitated crew information and saved on maintenance costs. They offered one class only with high density seating and no in-flight service. They made sales directly by telephone and internet without issuing tickets. They offered unnumbered seats on the aircraft so as to speed-up the boarding process. They subcontracted many activities such as ground assistance or maintenance. They employees were not union members, and in many cases they contracted for several tasks. Iberia enabled Iberia to ramp up its security without having to take on additional staff. The automatic detections made by Vi-System have resulted in more effective surveillance, managed centrally from the security team’s headquarters, without the need for regular patrols around the large site. ii. How does it deliver its value proposition? Our research indicates that most companies, when asked to construct a customer value proposition, simply list all the benefits they believe that their offering might deliver to target customers. Therefore, the benefits of Iberia are as follows: 1. Non expensive flights 2. Safe flights What makes its strategy superior? Its strategy is superior because they know how to choose their trusted customers. Customers which aims for a low prices offered by the airlines, they made their schedules convenient and frequent, made a good edge by making good previous experience and definitely a direct flight. iii. How does it evolve? It has established partnerships with other flag carriers. Iberia became a partner of European regional airlines although still having independent capitals but it they achieved better service and obtained positive results 8. Describe the here and now condition of the firm as given by your case material PEST Political factors: -Government regulations regarding the safety of the people -Economic policies of government regarding the airline industry, these may include licenses, inspection by the duly authorities that is airline companies follow. Economic factors: Interest rate would impact the cost of capital, the rate of interest being directly proportionate to the to the cost of capital Economic trends act as an indicator of the sustenance and profitability of your business in the chosen region and help you in deciding your marketing strategy. Rate of inflation determines the rate of remuneration of employees and directly affects the price of the restaurant’s products. Again, the proportion between the inflation rate and wages/prices is direct Social Factors: -Certain cultures, like 1st world countries would not choose to go to the Iberia airline just to save money, they would choose airlines which gives better customer satisfaction. Technological Factor: The technology of the Iberia Airlines is very efficient because when the internet was used, the Iberia Airlines quickly took the idea of selling tickets in the internet. Porters 5 forces It is known for a fact the Iberia Airlines is not the first airlines, but it is said by porter that when there’s a new one, there will always be an old one. Its idea of selling tickets cheaper compared to other companies is a stepping stone. The advantage of this airline is that it has cheaper flights compared to other airlines but same service. Its technology is sufficient and ready for competition. In its early age, it is a fact that there were already 1.9 billion customers and a basis to have a reason of better achievement compared to other rivals. The Mckinsey 7S Strategy: to build partnerships among other airlines but still having independent capital to have independent profit Structure: Everyone reports to the CEO, Rafael Sanchez- Luzano Turmo who decides whether the proposals are to be accepted Systems: Iberia Airlines became more established in the world of air travel and began commercial connections six days a week between Madrid and Barcelona. Shared Values: Its goal is to dominate the airline industry Style: Its style is selling cheaper flights but efficient service. Staff: The Iberia airlines provides ground staffs and cabin crew with iPads to improve customer service Skills: Its main objective is to give services to customers who wants a point to point flights (domestic flights) but it is currently serving international flights SWOT: Strength- Low cost price but efficient service Weakness- Too many international airlines. The train industries are also being their rival companies in term of short term travels Opportunities- well known internationally by giving efficient service Threat- insufficient capital, companies that are well known giving services faster and easier in terms of international flights 9. Formulate the vision and mission statement As we move towards our goal of being a world-class airline, we will continue to give extra-ordinary services to attain customer needs. We intend to provide our customers with a efficient though low cost pricing flights and will surely give memorable experience in the flight. Mission statement Our mission is to run a profitable business by providing high-end international airline. To provide quality and efficient service to the customers, we will maintain the low-cost prices of our services. references: http://www.buzzle.com/articles/pest-analysis-example.html http://www.mindtools.com/pages/article/newTMC_05.htm http://hbr.org/2006/03/customer-value-propositions-in-business-markets/ar/1 http://www.mindtools.com/pages/article/newSTR_91.htm http://www.airlinetrends.com/2012/07/23/iberiacabin-crew-ipad/

History of Still-Life :: Visual Arts Paintings Art

History of Still-Life Flanders C16- Installed quite religious and common settings into the pieces, the extremely detailed oil on canvas works were often home to kitchen-like objects and utensils. Different foods such as cabbages, fish and hares were used especially to capture reflection from the surrounding light, thus creating a very real, almost touchable effect. Drink glasses were layered repeatedly to produce a realistic transparency; yet another method in generating such detailed realism in the piece. Dutch C17-In this period, the artists had not completely cast off and thrown away any such relation to religion; they just concentrated sorely on the idea of symbolism and reflection of light. To a modern-day viewer, the still-life would appear to be an assortment of strange objects placed on a wooden table. But to the seventeenth- century Dutch observer, the paintings conveyed the theme of vanitas: objects that symbolized the vanity of worldly things and the brevity of life. The skull and bones refer to death, the books and writing instruments to excessive pride through learning, and the fragile glass goblet of wine to temporary pleasure. A golden cup on its side would suggest immoderate wealth, and a man smoking a pipe displays idleness. The obsessive layering of oil paints by the artists was their way of creating accuracy and perfection. As modern day people have found, the pigments suspended in the oil paints, which have lasted until current years have slowly turned brown, and therefore have demanded attention in the form of cleaning. France C18-19- Adopting basically the same principle of painting, although lesser applied, Jean Simà ©on Chardin, a self taught artist situated in Paris acquired his acclaimed reputation as still life’s foremost artist. Self-taught, his thick, rather textured technique suited every middle and capital class (bourgeoisie (who made the French revolution and Impressionism)) household. Many pieces were minuscule, and all his pieces showed off his skills as an artist. Elevating to look at such as â€Å"The Jar of Apricot† and â€Å"The Ray† (1758), the depth and use of reflections were mesmerising and peaceful. Paris turn of C20-This was the phase when artists really started to adopt new styles to express there ideas. Braque, Picasso, Cezanne, Picasso and Matisse were the fore founders, innovating cubism, block colours, experimental studio time, and a different way of perceiving art by twisting the laws of perspective. Now artists would churn out many more pieces, for now, no longer would apiece take months and months to complete. Particular pieces of the above artists’ work include: â€Å"Lemons against a Fleur De Lys background† (Matisse-1943), â€Å"Still Life with a Chair Caning† (Picasso 1911-12), and â€Å"Still-life with a Plaster Cupid† (Cezanne-1895).

Eisenhower, Cold War: DBQ Essay

Many results of the Cold War came that the American people feared in the aftermath of the Second World War according to Eisenhower in a press conference in 1954. The American public feared the Soviets for many reasons. On one hand the Soviets had nuclear technology and on the other their communist government frightened the American people as stated by John Foster Dulles. Because at this time China was becoming Communist as well The fear of the American public increased, however President Eisenhower addressed these fears with the safety of the American people in mind. Eisenhower made many of his decisions based on the input of others which made him a very popular president. Eisenhower’s plan for communism, as drastic as it was, became one of his administration’s most decisive and efficient policy. Eisenhower and his administration soon after the spread of communism developed a new policy. This policy was developed from Eisenhower’s new program called the New Look. Eisenhower’s new plan involved threat of using nuclear weapons as a form of containment. The policy of Eisenhower’s had potentially dangerous results however. In the case of an actual Communist action, the US would only be able to respond with nuclear war, or to devise a new plan. This also encouraged the Soviets to increase funding and time to their research, shown in a US News and World Report(1957). With Eisenhower’s New Look, the United States would be prepared for Communism of any form. When the American public became informed of Soviet nuclear technology rumors of another war became rampant. Eisenhower’s relief came with the FCDA insuring safety to the public if preparations were made. The relief of the FCDA came in the form of bomb shelters(sealed barricades to preserve life for an extended period of time from such an attack), displayed in Life Magazine(1955). Along with nuclear technology the American public feared the Soviets were more advanced due to their progress in the â€Å"Space Race.† To counter these Soviet actions the US put money in to the education for scientists and engineers according to a message from Eisenhower on education. Eisenhower’s administration was formed and managed on the basis that the fears of the American public after World War II would be dealt with and pacified. His administration was extremely efficient in proposing plans to calm the American people in a time of confusion and angst. Eisenhower’s  plans ranged from assaulting communism(at home and across seas) developing the Interstate System, mentioned in the Saturday Evening Post(1956). Eisenhower’s presidency was a time for the American people of security.

Back to School Essay

They say that education is the most important thing for society. That education is the way out of trouble, poverty, unemployment and many other things. But all of this is hard to understand for children, and that is a problem, for it is them who are in the education system. So how do you get kids and youngsters to understand the importance of education and hard work? That is what Barrack Obama – the president of the United States of America – has tried to do. He gave the speech â€Å"Back to School† to students of all ages in the school system trying to evoke in them a feeling of responsibility when it comes to school and education. This paper analyzes and comments on that speech, and it partly focuses on how he addresses his audience, and what feelings he evokes in them. When you talk about rhetoric there is a classic way of building it up: The opening comes first. Here Obama says hello and talks about the first day in a semester day, such as that exact day. Then the narrative which is some background information. Here he talks about his own experience as a schoolboy. After that comes the argumentation. In this part all the main weight of the speech is. He talks about responsibility, opportunities and so on. Then normally comes the refutation, but that part it not present in this speech, so at no point does he come with any arguments against his proposition, but on the other hand that would also be stupid in this case. In the end is of cause the ending. Here he concludes what he expects from all the students. This makes it all very easy understandable and easy to follow, which is important when he is addressing kids and youngsters. The main point he is making is that all the students should work hard in school so they can get a good education. As a ground for this main statement he says that a good education is needed if one wants to become something in life, and that jobs and money does not come from nothing. He uses different kinds of rhetorical techniques when he argues his points. He starts off by addressing the audience personally in the very first line, â€Å"Hello everyone – how’s everybody doing today? † (l. 1). This makes the audience pay much more attention than if he had just said something such as ‘welcome’ for instance. Throughout the speech he often repeats a word or the beginning of a sentence such as it is seen in lines 164-165. Here he repeats the phrase â€Å"I expect †¦Ã¢â‚¬ . This gives his words more substance. When you read or hear it you really focus on the things that are repeated. So when it is used here you really understand exactly what it is he wants the students to do. Another thing that he does to really capture his audience is to give them examples that they can relate to or compare themselves to. This is done in line 92 to 107. This is also good, because it is a quite young audience he is addressing in this speech and it makes the whole thing easier accessible for them. He also tells his own story, and thereby makes himself more relatable. That is important, because when kids see Obama they see a famous person but none the less a stranger, and therefore an adult whom they do not know how to relate to. All these things make him more unrelatable for the young people. So when he reveals details about his own childhood he creates a trust bond between himself and his audience, and in that way makes the kids want to listen and more likely agree with him. In America national sentiment is very common, and responsibility towards the country is often used as a means to encourage and motivate people. This feeling is something that Obama also takes advantage of, â€Å"If you don’t do that – if you quit on school – you’re not just quitting on yourself, you’re quitting on your country† (ll. 63-64). The country and the responsibility to it are mentioned several times. The feeling that the students have to do well in school not just for themselves, but for their country, is then built up through the speech to a degree where it almost causes bad continence for those who does not take their school seriously. Obama addresses his audience with a great deal of empathy, â€Å"Now I know it’s not always easy to do well in school. I know a lot of you have challenges in your lives right now that can make it hard to focus on your schoolwork. [Here is a line break in the text] I get it. I know what that’s like. † (ll. 65-67). This is another thing that minimizes the distance between Obama and his audience. This empathy causes people to respect him more because they feel they are somewhat on the same page. It makes the audience want to listen because they now can see that he is not unaware or indifferent of the obstacles in their lives. Throughout the speech Obama uses pathos as the main way of persuasion. â€Å"And even when you’re struggling, even when you’re discouraged, and you feel like other people have given up on you – don’t ever give up on yourself. Because when you give up on yourself, you give up on your country. † (ll. 147-149), here it is the feelings and emotions he appeals to. This is a very strong way of appealing to appealing to people, because it makes people more likely to agree, because they are emotional. In lines 158 to 160 he gives a line of questions. Those questions are meant so the audience will be encouraged to do something with their lives and therefore focus on their education. It is not questions about whether or not they will achieve something in life, it is questions about what that will achieve in life. That way he tricks the audience into feeling that they have to achieve something, something for their country. Through the use of different rhetorical techniques, such as repetition, appeal to emotions, a line of questions and leveling himself with his audience, he achieves a convincing argumentation. He addresses his young audience with empathy, and reveals his own story to them which makes the distance between him and his audience smaller. So maybe Barrack Obama has found the right way to address a young audience, and convince them to work harder in the schools.

Definition and Examples of Gradatio in Rhetoric

Definition and Examples of Gradatio in Rhetoric Gradatio is a  rhetorical term for a sentence construction in which the last word(s) of one clause becomes the first of the next, through three or more clauses (an extended form of anadiplosis). Gradatio has been described as the marching or climbing figure of speech. Also known as  incrementum and the marching figure (Puttenham) Jeanne Fahnestock points out that gradatio could be described as one of the patterns of topic/comment or given/new organization identified by 20th-century text linguists, where the new information closing one clause becomes the old information opening the next (Rhetorical Figures in Science, 1999). Etymology From the Latin, gradationem ascent by steps; a climax. Examples They call for you: The general who became a slave; the slave who became a gladiator; the gladiator who defied an Emperor. Striking story.(Joaquin Phoenix in the film Gladiator, 2000)Men often hate each other because they fear each other; they fear each other because they dont know each other; they dont know each other because they can not communicate; they can not communicate because they are separated.(Martin Luther King, Jr., Stride Toward Freedom: The Montgomery Story, 1958)In the loveliest town of all, where the houses were white and high and the elms trees were green and higher than the houses, where the front yards were wide and pleasant and the back yards were bushy and worth finding out about, where the streets sloped down to the stream and the stream flowed quietly under the bridge, where the lawns ended in orchards and the orchards ended in fields and the fields ended in pastures and the pastures climbed the hill and disappeared over the top toward the wonderful wide sky, i n this loveliest of all towns Stuart stopped to get a drink of sarsaparilla.(E.B. White, Stuart Little. Harper, 1945) One voice can change a room. And if it can change a room, it can change a city. And if it can change a city, it can change a state. And if it can change a state, it can change a nation. And if it can change a nation, it can change a world.(Barack Obama, presidential campaign speech in Des Moines, Iowa, November 5, 2012)The only graceful way to accept an insult is to ignore it; if you cant ignore it, top it; if you cant top it, laugh at it; if you cant laugh at it, its probably deserved.(Russell Lynes)We glory in tribulations also: knowing that tribulation worketh patience; and patience, experience; and experience, hope: and hope maketh not ashamed; because the love of God is shed abroad in our hearts by the Holy Ghost which is given unto us.(Paul, Romans 5:3)If you sow a thought, you reap an act. If you sow an act, you reap a habit. If you sow a habit, you reap a character. And if you sow a character, you reap a destiny.(anonymous, quoted by Samuel Smiles in Life and Labor, 1887) She abandoned religion for mesmerism, mesmerism for politics, and politics for the melodramatic excitements of philanthropy.(Vivian in Oscar Wilde’s The Decay of Lying, 1891)Design must have had a designer. That designer must have been a person. That person is GOD.(William Paley, Natural Theology, 1963)All our knowledge brings us nearer to our ignorance,All our ignorance brings us nearer to death,But nearness to death no nearer to God.(T. S. Eliot, Chorus from The Rock, 1934)It takes an egg to make a henIt takes a hen to make an eggThere is no end to what Im sayingIt takes a thought to make a wordAnd it takes a word to make an action.(Jason Mraz, Life is Wonderful) Shakespeares Use of Gradatio My conscience hath a thousand several tongues,And every tongue brings in a several tale,And every tale condemns me for a villain.(William Shakespeare, King Richard III, 1591?)[F]or your brother and my sister no sooner met but they looked; no sooner looked but they loved; no sooner loved but they sighed; no sooner sighed but they asked one another the reason; no sooner knew the reason but they sought the remedy; and in these degrees have they made a pair of stairs to marriage which they will climb incontinent, or else be incontinent before marriage . . ..(Rosalind to Orlando in William Shakespeares As You Like It, Act Five, scene 2) Pronunciation: gra-DA-see-o

14 Sound Similes Evaluating Figurative Comparisons

14 Sound Similes Evaluating Figurative Comparisons In writing thats cluttered with clichà ©s, loud noises predictably sound like thunder, while sweet voices are likened to honey, angels, or bells. But in writing thats fresh and daring, unfamiliar comparisons may sometimes surprise, delight, or enlighten us. This doesnt mean that all original similes are effective. A far-fetched comparison may strike some readers as more distracting than revealing, more puzzling than entertaining. Ultimately, of course, how we respond to a figure of speech is largely a matter of taste. Drawn from recent works of fiction and nonfiction, these 14 similes about sounds should help you determine your taste in figurative language. Read each passage aloud, and then identify the similes that you think are particularly creative, insightful, or humorous. In contrast, which ones leave you bored, annoyed, or confused? Be prepared to compare your responses with those of your friends or classmates. 14 Sound Similes to Discover   Welshmen SingingWelshmen like Mr. Davis put great stock in Welsh singing, but to my Irish ears it sounds like men jumping off chairs into a bathtub full of frogs.(P.J. ORourke, The Welsh National Combined Mud Wrestling and Spelling Bee Championship. Age and Guile, Beat Youth, Innocence, and a Bad Haircut. Atlantic Monthly Press, 1995)Branches Scratching Against a WindowThe floorboards creaked in the room where Rain used to be, and the branches of the cherry tree in the front yard near Edgar Allan Poes grave swayed in the wind. They scratched against the glass with a soft tap, tap, tap. It sounded like a lizards paws. Then it sounded like a serpents tongue. Then it sounded like five weak fingers rapping on the windowpane, the same gentle fingers that used to comb and braid Alices hair.(Lisa Dierbeck, One Pill Makes You Smaller. Farrar, Straus and Giroux, 2003)The Winner of the Eurovision Song ContestNobody knows what Edward II sounded like when he sang, but now the whole world knows w hat Conchita sounds like. She, or he, sounds like incoming artillery. One hundred and eighty million people in 45 countries were blown sideways by the uproar emanating from a young woman pretending to be Russell Brand, or perhaps it was Russell Brand pretending to be a young woman.(Clive James, Conchitas Voice Sounded Like Incoming Artillery. The Telegraph, May 17, 2014) A SneezeWithout warning, Lionel gave one of his tight little sneezes: it sounded like a bullet fired through a silencer.(Martin Amis, Lionel Asbo: State of England. Alfred A. Knopf, 2012)A BoyFor all his roughness and arrogance, the boy was transformed when he was in the presence of girls. He spoke in a voice as soft as the silken filaments that float out of a cocoon.(Carol Field, Mangoes and Quince. Bloomsbury, 2001)The Invisible NoiseDuring other sessions, Ive told her about the noise. The invisible noise that only I can hear- a noise that sounds like the mumbling of a million broken voices saying nothing at all or the hum of the wind through an open car window at seventy miles per hour. I can even see the noise sometimes. It circles above people like a clear vulture with sparks of electricity in its wings- hovering dangerously above their heads before swooping down.(Brian James, Life Is But a Dream. Feiwel Friends, 2012)Hoofbeats, Sabers, and ShotsThe street was alive with them, hollow-eyed and faceless astride coal-black horses, their muffled hoofbeats sounding like rapid shots miles away. Only these sounds were right here and I was in the midst of them. Sabers whistled. Once I heard a noise like a cooks cleaver striking half-boiled meat, a nauseating sound. Then there were real shots, hard and sharp, like derisive coughs, and metal-gray smoke that mingled with the white vapor exhaled by the horses.(Loren D. Estleman, Murdocks Law, 1982) Bob DylanEveryone who heard it- even the people who said that Dylan sounded like a dog with his leg trapped in barbed wire- knew Bob Dylan was a phenomenon.(Lewis Macadams, Birth Of The Cool. The Free Press, 2001)Leonard CohenIt is a penitents voice, a rabbinical voice, a crust of unleavened vocal toastspread with smoke and subversive wit. He has a voice like a carpet in an old hotel, like a bad itch on the hunchback of love.(Tom Robbins, Leonard Cohen. Wild Ducks Flying Backward. Bantam, 2005)The Reverberations of Train HornsWhen the train horns sounded and then were quiet, there were pure reverberations up and down the river that sounded like a plucked harp string or a piano note sustained by holding down a pedal.(Mark Knudsen, Old Man River and Me: One Mans Journey Down the Mighty Mississippi. Thomas Nelson, 1999)Cello MusicIt isnt music Louise has ever heard before. It sounds like a lullaby, and then it sounds like a pack of wolves, and then it sounds like a slaughterhouse, and t hen it sounds like a motel room and a married man saying I love you and the shower is running at the same time. It makes her teeth ache and her heart rattle.(Kelly Link, Louises Ghost. Poes Children: The New Horror, ed. by Peter Straub. Doubleday, 2008) Lyle FilbenderI took a deep breath and started to speak. I cant remember half of what I said, but I do know that I was at least a million times more inspiring than Lyle Filbender. He sounded like a defective robot in need of a battery change and had to be reprimanded twice for calling the Missions clients bums.(Maureen Fergus, Exploits of a Reluctant (but Extremely Goodlooking) Hero. Kids Can Press, 2007)A Voice on the PhoneCarl reached for the phone, his gut tightening. Even before he heard the voice on the other end, he suspected- no, knew- it would be him. You did real well, the voice said, a voice like dry leaves rustling down a sidewalk.(J. Michael Straczynski, We Killed Them in the Ratings. Blowout in Little Man Flats, ed. by Billie Sue Mosiman and Martin Greenberg. Rutledge Hill, 1998)Chains at the ForgeRails suspended overhead, from which black chains hung like jungle vines that clattered through their blocks, making a tooth-rattling noise, a noise like the jabbering of a tho usand jawbones in a thousand skulls.(John Griesemer, Signal and Noise. Hutchinson, 2004)

Globalization of China vs. United States Research Paper

Globalization of China vs. United States - Research Paper Example US Steel Corporation, established in the year 1901, is one of the biggest integrated domestically owned steel companies of US. The company’s customer base is diversified in global markets including Central Europe and Canada. It was declared as the 13th largest steel producing company in the world in the year 2010. The globalization of industries in US is expected to increase the profitability of the company in future due to growing demands in the emerging economies such as China. Baosteel, established in the year 1978, was declared as the 2nd largest steel producing company in the world in 2011 and has demonstrated excellent performance in recent years irrespective of slowdown in demand in the global market. From the financial statement analysis of the US Steel Corp. it can be said that US Steel’s production capacity exceeds its total sales leading to unsold inventory. Steel sector is already a cyclical sector in the sense that the demand for the steel products vary in every quarter. Globalization in China in expected to help the company in diversifying its products into other economies. In addition, the company’s mass production will help it to reach economies of scale in future that will further help to export steel at cheaper rates making US domestic steel industry more competitive. The study aims to analyze the financial statements of the two companies and provide a comparative analysis by highlighting key areas of concern, impact of globalization in US and China and recommend steps that should be taken to ensure profitability in competitive environment. Introduction The steel industry is one of the most important industries of the economy and is also considered as an important indicator of economy. It plays a major in the development of overall economy and infrastructure. The application of steel is used in many industries such as construction, automobiles, machinery, transportation, and many others. The global steel output was over 15 47 million tons for the year ending 2012. The most important characteristics of the steel industry are that it is cyclical and highly fragmented. The steel industry has experienced superior growth during the last two decades but after the global financial crisis, the industry suffered sluggishness in demand. In order to manage operating risk, many companies have diversified their operations in emerging economies where the demand of steel was not affected by global recession. Company Analysis Baosteel Group Corporation Baosteel Group Corporation (also known as Baosteel) is one of the iron and steel largest company of China. It was established in the year 1978 and its head quarter is in Shanghai, China. It is the world’s 2nd largest steel producer following ArcelorMittal in terms of aggregate output. In the year 2012, the company was awarded 197th rank in Fortunes Global 500 for ninth consecutive year. It was also rated by Fitch, S&P, and Moody’s as A3, A, and A- respect ively in the same year. Baosteel was also identified one of the most admired company in the world. The company primarily operates in the iron and steel industry and produces high quality steel that adds value to other industries. The main products of the company are stainless steel, special steel and carbon steel. The company reported approximately 44.2 million tons that helped it to earn over RMB 18.10 billion. Hence, it was ranked as the

Dell Inc. in 2006 Competitive Strategy Essay Example | Topics and Well Written Essays - 500 words

Dell Inc. in 2006 Competitive Strategy - Essay Example Michael Dell is one such leader, who always tries new approaches, as he has done in the case of Personal computers. â€Å"Michael Dell demonstrates the power of the leader whose authenticity and openness to learning pervades and motivates an entire company.† (sodexhousa.com). Another trait of Michael Dell, which is considered crucial to the success of Dell, is not resting on laurels, but moving on to do better things as quickly as possible. Michael Dell (2003 qtd in Business week) says: â€Å"Celebrate for a nanosecond. Then move on.† So, these are the few of the many leadership traits of Michael Dell, which is contributing to the growing success of Dell Inc. and makes it one of the top manufacturers of PC’s and Servers. Strength: Dell through Direct Channel Method is able to offer the customers, customized and richly configured systems at competitive prices. It also introduces new technologies quite quickly, than its competitors Opportunities: It has opportunities to develop technologically and geographically. That is, as its suppliers improve their technologies, Dell can also provide technologically improved products. Then with many developing countries becoming computer savvy; Dell can reach their markets So, SWOT analysis of Dell reveals that it has a lot of strengths and opportunities to maintain its market share and provide quality innovative products at competitive prices. But, at the same time, it has weaknesses and threats, which can affect its production and also could damage its brand image. Porter’s Value Chain encapsulates the integration of value to the products from the extraction or usage of raw materials to the sale of the finished product to the ultimate customer, whilst taking into account organizational, technological and human factors. In the case of Dell, the inbound logistics is the various high tech computer related